People across the Minot area follow K·Hits 106 for local content every day.
Source: Meta audience insights and public Facebook page data, June 2026.
Every commercial you hear on K·Hits 106 is from a local business, organization, event, or community partner. That means your message is not buried between national brands with million-dollar budgets.
When you advertise on family-owned radio, you are part of the local content Minot follows: weather, news, events, community updates, and the businesses that keep north central North Dakota moving.
Build My CampaignReal data on who follows K·Hits 106—and what it means for your message.
71.4% of our 23,900 followers are in the City of Minot—more than 17,000 followers. That's nearly half of Minot's adult population (2020 Census, 18+).
We foster real engagement, not just followers. 31% of interactions come from non-followers — we're reaching new audiences every day.
And 65% are 35–64 — peak household earning and spending years. These are the customers your business runs on.
Your message can be seen by people who live, work, shop, and attend events in the Minot area.
A strong local following helps keep your business familiar before customers need you.
Radio and digital visibility work together to reinforce your message.
Local weather and community content give people reasons to keep coming back.
Minot is not a Nielsen-rated radio market—there are no published ratings to measure radio listenership here. That's true for every station in town.
Without traditional ratings, social media engagement becomes one of the clearest ways to see which stations are actually connecting with local audiences. Followers, shares, comments, and video views are all visible, measurable signals of attention.
When 78% of our Facebook audience is from the Minot metro area, and 89.7% are adults 35+, those aren't just social media stats—they're a window into who's paying attention.
Follower counts, post engagement, and video views are public and verifiable.
Meta provides demographic and location breakdowns for page audiences.
The same audience that follows on Facebook listens on-air, streams online, and watches weather coverage.
Tom Schrader & Joe Goldade broadcasting live from the North Dakota State Fair.
Behind the local news, weather, music, and community content the Minot area follows are familiar voices people know and trust.
Trusted weather presence people count on during Minot's changing seasons.
A familiar Minot radio icon with deep community connection.
Emmy Award winner. Credibility around local weather and community.
Emmy Award winner. Recognizable on-air personality people trust.
Made for the Minot area and heard across north central North Dakota on 106.9 FM.
106.9 FM signal across north central North Dakota
Reach listeners across north central North Dakota on 106.9 FM with a message built around your goal.
Stay visible where the Minot area follows local news, weather, music, and community content.
Put your business in front of people visiting KHits106.com to stream and stay connected.
Rich HDRadio data puts your logo and imagery on vehicle dashboards—we're the only commercial station that can show your message as radio billboards on dashboards.
Most first campaigns fit a real local budget. Tell us your number — whether it's a few hundred dollars a month or a full-market sponsorship — and we'll build to it, not past it.
Whether you're promoting a weekend event, filling appointments, hiring, building awareness, or staying visible all year, the campaign starts with your goal and your budget.
Tell us what you're trying to accomplish, and we'll build your message into the local content Minot already follows.